From brief to post performance tracking, the Pop Pays platform supports every part of the campaign lifecycle to get you results.
01 Brief: Define your campaign with a creative brief
- Automated Brief Builder
Walkthrough each step of the brief creation process with our Automated Brief Builder.
Input your desired partner criteria into the brief and match with individuals who meet those requirements.
- Qualifying Questions
Include customized qualifying questions to better vet your applicants.
02 Applicants: Review applicants to find your perfect partners
Actively engage partners to apply to your campaign with recruit.
- Profiles & Portfolios
Review partner history. Post history lets you see how many campaigns a creator or influencer has completed with Pop Pays and a rating based on ease of working with them.
Shortlist your favorite partners before actually accepting them into a campaign.
Choose how you want to collaborate with partners:
- Open bidding
- Fixed budgets
03 Shipping & Messaging: Track product shipment in platform
Use shipping integrations to track shipment status and compile addresses.
Message creators 1:1 to chat through creative ideation, posting requirements, or logistics.
04 Review: Review content deadlines for selected partners
- Revision history
Track pending content, edits requested, and approved content by partner.
- Due dates
Stay on schedule with content and posting due dates and use progress indicator to track outstanding content or post requirements.
- Instagram Story Support
Easily review IG story uploads.
05 Assets: Aggregate approved campaign assets in one place
Search approved content by creator handle or content type.
Download high res individual assets or in bulk.
- Network Integrations
Directly export content to Facebook or Pinterest Ads Managers.
06 Stats: Review campaign performance holistically or individually
Filter performance by organic or paid and feed or story post.
Analyze things like:
- Eng rate